SCORE | HOW TO VALIDATE AND EVALUATE YOUR BUSINESS IDEA TO ENSURE SUCCESS

Date and Time

Thursday Nov 17, 2022
6:00 PM - 8:00 PM EST

Location

INDIAN RIVER STATE COLLEGE - PRUITT CAMPUS
500 NW CALIFORNIA BLVD. - BUILDING F
PORT ST. LUCIE, FL 34986

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Description

In this workshop, you will be provided a simple, yet effective way to test and determine if your business idea is truly worth pursuing.

Topics Include:

The process of determining the need for your product or service.

Identifying your target audience.

Estimating the share of your target market you could potentially capture.

How to test your idea.

This is a Step by Step Basic Market Validation "Hands on" Workshop which includes a breakout session.
 

Presenter: John Nichols is a former owner of three small businesses. These include a resale franchise called Plato's Closet for 12 years and a healthcare IT consulting business for 10 years. John is a Certified SCORE Mentor helping entrepreneurs with business strategy and starting up small businesses and improving existing ones. He is knowledgeable in using online advertising specifically social media and Google.

KEY TOPICS

  • Marketing Strategy

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